Marketing Places, Spaces, People & Ideas
Posts Tagged ‘responsibility’
Welcome to the Age of the Social Shareholder
June 28th, 2010 by Mandy Vavrinak
They have been trained through interaction to feel like part of the team. Fed a diet of transparency and access, they feel entitled to answers, honesty and truth in short (very short) order. And they are correct. Those fans you’ve been cultivating? They are your businesses’ social shareholders. They have an (emotional) stake in your company. They defend, but they also demand. Just like in the old days of increasing shareholder value, creating raving fans is still a result, not a strategy.
Tags: business development, Communication, connectivity, fans, Mandy Vavrinak, Marketing, responsibility, Social Media, social shareholders, Twitter
Posted in Business, Relevance and Passion, Marketing, Small Business, Social Media, Social Media | 4 Comments »
Do You REALLY Need These Experts?
August 14th, 2009 by Mandy Vavrinak
I hate spaminars. Here is why.
Tags: expertise, Marketing, responsibility, Social Media
Posted in Marketing, Small Business, Social Media | 6 Comments »
Let Reality Infect Your Worldview
August 5th, 2009 by Mandy Vavrinak
Here’s hoping a little reality will infect the worldview of a recent college grad suing her alma mater because she doesn’t have a job.
Tags: job, responsibility
Posted in Business, Relevance and Passion | 1 Comment »
About Mandy Vavrinak
- I thrive on learning all there is to know about new places, fields and businesses, an essential step in successfully marketing a place, product or service. We are dedicated to helping you grow your business or grow your city.
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