Posts Tagged ‘planning’
July 12th, 2010 by Mandy Vavrinak
Mainly because I’m not one to do a lot of looking back… when you (or I) screw up, we need to absorb those lessons where we are and then move forward. Take the time you need to feel the pain and then, Just. Move. On. So, in the spirit of moving on…
Tags: blogging, connectivity, expertise, Lessons Learned, passion, planning, relevance
Posted in Business, Relevance and Passion, Marketing, Social Media | 4 Comments »
April 1st, 2010 by Mandy Vavrinak
Examine your business: How much of your previous customer base is still with you? At what level? What are they buying now and why? Do they have new needs/desires? Where is your profit? Where do you excel? Where can you grow? What challenges are you facing from a staffing, resource and marketing perspective?
Tags: business strategy, Marketing, planning, recovery, Small Business
Posted in Economic Development, Marketing, Small Business | 1 Comment »
January 22nd, 2010 by Mandy Vavrinak
List posts have their place, and I know they are good for traffic. I’ve written them, too. But our super-connected world and the constant flow of information seems to be driving us to oversimplify complex subjects and interactions. By creating lists. Lots of lists. In some cases, lists of lists. I’m not against all lists… [...]
Tags: Business, business development, Communication, Marketing, messaging, planning, PR, Writing
Posted in Marketing, Public Relations, Small Business, Social Media, Social Media, Writing | 4 Comments »
January 4th, 2010 by Mandy Vavrinak
By now, you’ve completed all the steps in part 1 (previous post) and have a mountain of data…. random bits of impersonal knowledge. Next, we need to add some human insight to the data, season with some business sense and a dash of intuition and we’ll develop actionable information. Talk to your customers. Especially your [...]
Tags: Business, business development, Inspiration, Marketing, marketing places, planning
Posted in Business, Relevance and Passion, Economic Development, Marketing, Small Business | 1 Comment »
December 28th, 2009 by Mandy Vavrinak
This is the first in a series of posts about how Small Businesses can perform a Do-It-Yourself brand audit. A brand audit is a good idea for all businesses, but unless you have many locations, lots of employees, multiple campaigns across multiple channels… you can do at least a preliminary one on your own. Here’s how:
Tags: Business, business development, Marketing, marketing places, planning, Social Media
Posted in Marketing, Small Business, Social Media | 5 Comments »
August 10th, 2009 by Mandy Vavrinak
Why I live in a schizomedic world and why that’s not really a bad thing. New media and old media collide.
Tags: Design, Marketing, planning, schizomedia, Social Media
Posted in Design, Marketing, Social Media | No Comments »
July 26th, 2009 by Mandy Vavrinak
It’s Sunday, but my weekend is suffering from a case of project convergence. It’s what happens when all your project planning goes awry (sometimes through no fault of your own) and multiple project deadlines converge. I work well under pressure; in fact, some of my very best work & ideas happen under the threat of [...]
Tags: Inspiration, planning, Writing
Posted in Marketing | No Comments »