Marketing Places, Spaces, People & Ideas
Posts Tagged ‘Business’
What Drives Your Digital Engine?
I live a digital life. I don’t mean that I’m involved in digital media, though I am (hey, you’re reading this, right, and you probably got here via Facebook, Twitter, or Google). I mean that my first instinct to discover, research, connect or share now involves digital platforms. Cases in point: I saw a tweet [...]
That’s What She Said… interview on PR and Social Media
Radio-style interview I did with Doug Stewart of Power to Fight the Big Boys about using social media and PR to effectively market small businesses and achieve the results you want in your efforts.
On Getting Fired
If you’ve been there, you know it stinks… and sometimes the worst of it isn’t the financial difficulty, it’s the confidence shattering, ego body blow that does you in. While I own my business so I can’t technically “get fired,” it feels very much the same when a client decides to go another route and [...]
Fanning the Flame in Tulsa
At Ignite Tulsa last month, I talked about “Why Passion Doesn’t Change Anything.” I wanted people to come away with the idea that passion, by itself, doesn’t accomplish change, or make love true, or make you money. In other words, don’t be passionate; be effective. And now, those of you out there (and you know who you are) who have an idea, a passion, a… something you know can succeed, have your chance to go be effective.
Waste Management, PR and Reality TV
I don’t write as much about Public Relations on this blog because I write A LOT about Public Relations over on the Journal Record’s PR blog. This week’s PR post is about Waste Mangement COO Larry O’Donnell’s trip to the trenches to experience what his employees actually do during their work day and the chronicling [...]
Start with WHY – and Win
List posts have their place, and I know they are good for traffic. I’ve written them, too. But our super-connected world and the constant flow of information seems to be driving us to oversimplify complex subjects and interactions. By creating lists. Lots of lists. In some cases, lists of lists. I’m not against all lists… [...]
They Buy Because We Use These > Brand Audit, Pt 2
By now, you’ve completed all the steps in part 1 (previous post) and have a mountain of data…. random bits of impersonal knowledge. Next, we need to add some human insight to the data, season with some business sense and a dash of intuition and we’ll develop actionable information. Talk to your customers. Especially your [...]
DIY Brand Audit for Small Businesses
This is the first in a series of posts about how Small Businesses can perform a Do-It-Yourself brand audit. A brand audit is a good idea for all businesses, but unless you have many locations, lots of employees, multiple campaigns across multiple channels… you can do at least a preliminary one on your own. Here’s how:
Passion, Influence, Relevance and Bubbles
Someone who is passionate about an idea or product or brand keeps on learning, and loving, and sharing experiences and interactions born of the love affair. And those shared moments will typically only resonate with those who are interested in the same brand or idea. Maybe the audience isn’t in love yet… maybe just experimenting or looking for a first date. That’s where passionate people and influence intersect.
Taking on New Project With FOX23 Tulsa
Marrying the idea of sharing what we each individually knew (and could collectively add) to the concept of helping a business effectively use social media excited all of us.
About Mandy Vavrinak
- I thrive on learning all there is to know about new places, fields and businesses, an essential step in successfully marketing a place, product or service. We are dedicated to helping you grow your business or grow your city.
- Read More
Subscribe
Connect
-
- email:
- phone:
- 918-633-4397
- For more detailed inquiries, you may wish to send us a message on our contact page or call us at the number above.
Blogroll
- A n n a r c h y
- Advertising Age – Top Work
- Altitude Branding
- Brains On Fire Blog
- Brandhabits
- Copyblogger
- davefleet.com
- Development Blog
- Documentation
- eGrace Creative
- Full Tilt Blogging.com
- instantShift
- Lead Change Group
- Media Relations Blog – TopRank Online Marketing
- Personal Branding Blog – Dan Schawbel
- Retail Traffic
- Seth’s Blog
- Small Business Marketing Blog from Duct Tape Marketing
- Suggest Ideas
- Support Forum
- TechCrunch
- The Bad Pitch Blog
- The Viral Garden
- Web design that excites people: S.Joy Studios
- Wired PR Works